Web & Marketing Analytics
Want to know how your audience interacts with your social media posts, ads, or website? We can help.
Our team of analytics experts can:
- Use Google Analytics to analyze and optimize user journeys for higher conversions.
- Set up custom Google Tag Manager tags to gain deeper insights into user behavior throughout the marketing funnel.
- Audit existing analytics configurations to ensure accurate and consistent data collection.
- Run A/B tests to determine the most effective versions of webpages or email designs.
- Identify which social media posts, ads, and emails drive the most traffic to your site.
- Extract, transform, and load (ETL) data into cloud databases for streamlined reporting.
- Automate reporting for ad spend and website traffic.
Data Management
Need help managing data from all your marketing channels? We can create a governed, secure data warehouse that stores all of your marketing data for analysis and visualization.
Analytics & Data Management Tools
Some of the tools contained in our analytics and data management toolbox:
- Adobe Analytics
- APIs
- Ahrefs
- Bing Webmaster Tools
- Crazy Egg
- Data Warehouses/Data Lakes
- Google Ads
- Google Analytics
- Google BigQuery
- Google Tag Manager
- Google Search Console
- Looker Studio
- Microsoft Clarity
- Optimal Workshop
- Optimizely
- Custom-built Python scripts for scraping data
- Qualtrics for onsite feedback surveys
- Amazon Redshift
- Screaming Frog
- SEMrush
- SQL Databases
- Tableau